THE HOME DEPOT

LIFETIMES

Taking a non-traditional route In the world of tool ads, The Home Depot creates awareness for their private in-house brand, Husky, by leaning into generational core memories created with quality hand tools and a lifetime warranty.

Agency: FCB Toronto / CCO: Nancy Crimi-Lamanna / GCD: Les Soos / AD: Mary MacLeod / CW: Devin Bruun